We started this because we wanted it for ourselves.

We started The Breakaway because we saw something missing in the market. This is something we wanted to build for ourselves, and as we started building, we realized a lot of others wanted this too. So we kept building, kept learning, and have continued to do that to improve every day since then. What started as a project is now our mission.
Breakaway Cyclist App Achivements Screen
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Breakaway Cyclist App Achivements Mockup
Cyclist drinking from a sport bottleCyclist driving from the uphill

Our mission is to help people improve.

We created The Breakaway from a passion for cycling, fitness, building, creating, solving problems, and creating experiences for customers. We anchor on these in everything we do with a focus on experiences at every possible touchpoint. We are here, doing this because we actually care.

In May of 2025, The Breakaway was aquired by Strava

You can learn more about this, and what the future for The Breakaway is, here.

See Our Careers Page

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